“Our goal has always been to compliment local production, NOT compete.”
“The best marketing doesn’t feel like marketing…”
“Our responsibility is to adhere to the demand of the market.”
We’re now in the ‘good part’ of the program with fruit mainly arriving on the east coast and some expected volumes to make their way to the mid-west and southern states later this season.
Our first conventional vessel is scheduled to arrive mid-month! Watch the Coldstream loading in Capetown and experience first-hand how our operation works.
Selling the world’s finest citrus…is a powerful statement that comes with an enormous amount of support!
The last few weeks people have been writing about and sharing memories from Fresh Summit over the years. And yes, of course, I had the “blues” as well!
Justifying a statement like “Growing & Shipping the World’s Finest Summer Citrus” requires a strong supply-chain with a commitment to excellence in order to make such a claim.
Since the beginning of the pandemic experts have said, “Things will get a lot worse before they get better,” and over the last few weeks South Africa, these words have been true for our country.
Our very own Summer Citrus from South Africa story of collaboration and sustainable farming is just the kind of positivity we are most proud to share